 Todd's goal is to sell your home for top dollar, as stress free as possible. Todd prides himself on his personalized service. Todd deals directly with you every step of the way, ensuring that you get the best service possible; you will not be dealing with a less experienced assistant who may or may not know the answers to a question. Todd advertised his personal direct cell phone number 613 969-8632 and or His toll free direct cell phone number 1 888 969-9907 on all his marketing, assuring that all your advertising calls are answered directly and immediate, no getting phone calls lost or answered by another sales representative who does not have your best interest in mind. Todd's Modern Marketing Program is designed to deliver the best price for your home in the shortest time period.
SUCCESS
It is not how much you sell... it is how well you do it... that's Todd's motto. “My clients don't care how many homes I sell they care how well I sell their home” Sure everyone wants to deal with a successful Realtor ...but how do you measure success? Some agents measure there success by the number of homes they sell or there size of there advertising, maybe giving you the impression that they are better suited for the job, but is all that in your best interest? If you advertise 40 homes and your a 10 person real estate team is that better quality service than a one quality agent selling 4 home’s? ...will you get the best service and the personal attention that you and your home deserve? Some agents are running a company with in a company, do you really need a team to sell your house? You need to team to play baseball or hockey, not to sell real estate. Is that personal service? Is that keeping your private information confidential if 10 or 20 people know about your personal business? Do they really care about you? Or are you just another address.
With Todd as your agent, he will do the following:
 Do a personalized inspection of your home and with over 14years of selling real estate and dealing with buyer's. Todd knows what will make of break the sale of your home so his goal is to advise you of any improvements you can do to ensure your home is ready for sale. - Provide a Computerized Detailed Comparative Market Analysis to help you determine the right price for your home. Todd will consider what is FOR SALE to establish the competition and what has SOLD to establish market value and what buyers are paying. He will also consider what has EXPIRED to establish what buyers are not prepared to pay.
- Together Todd will review the 24 Tips To Stage Your Home to realize maximum market value.
- Todd will review the current real estate market climate and market trends.
- Todd will review various pricing strategies based on your unique needs and timing.
- Traditional And On-Line Advertising To Expose Your Home To Buyers
- Your property will be advertised in the local Real Estate Today weekly newspaper with over 62,300 copies distributed free in the Belleville and Quinte area
- Your new listing will be distributed via e-mail to top agents in the area.
- Your home will be send with in 1 hour of being listed to all potential buyers by email with Todd's state-of -the-art just listed email notification system.
- Just Listed flyer's will be distributed in your neighborhood.
- Your property, with a multi-picture tour, will be available 24 hours a day on my website toddhogan.com . Because my website is connected directly to the Quinte & District Real Estate Board and MLS.ca bringing your property exposure to thousands of potential buyers in the Quinte area and around the world.
One of the first things I will do before putting your house on the market is prepare your house for sale. I want to show your house off in its best light to maximize your earning potential. I will tour your house with the eye of a buyer - what works, what doesn't work.
Curb Appeal
 Does your house have curb appeal? Can we give it a little more pizzazz to draw the buyer in? Would a bit of touch-up paint add dollars to the sale? What about the garden? Is the lawn in order and neatly edged? Are trees and bushes neatly pruned? Are flowers in bloom? If not, it may be time for a garden upgrade. Adding colorful annuals to the front garden will make a big difference. Remember, creating curb appeal will add dollars to your house's final selling price.
Welcome Home
As I walk in the door of your house, I will ask myself, "Will this house say, 'Welcome home' to a buyer?" Looking through the eyes of a buyer, I will recommend changes that will enhance sales appeal. I'll help you eliminate anything that gives the appearance of clutter. Countertops should be free and clear. Knickknacks, souvenirs, family photos, refrigerator artwork - it's gone. We need to "de-personalize" the house so buyers can imagine it as their home.
Closets and cupboards should appear large and roomy. It's time to make a donation to a local charity or store belongings at a friend's or family member's home.
Reviewing your home room-by-room, I will make recommendations that impact the sale. I'll point out the pieces of furniture that should be removed, rooms that need new paint, carpet that needs to be changed, fixtures that need polishing, windows that need cleaning, and any other improvement that can easily be made to promote the sale.
Setting the Stage
Before the first buyer walks in your door, I'll show you how to set the stage. We want to engage the buyer's senses. Lighting is critical. We'll draw back curtains, open blinds, change light bulbs and add lighting where needed to welcome the buyer. We'll enhance the ambiance with music playing lightly in the background and insure a pleasing aroma emanates from every room.
 The Back Yard
You only get one chance to make a first impression. When buyers are looking at your home, they will usually know almost instantly whether they like it or not. Make sure that by the time they get to looking at the back yard, you keep that great first impression going. Especially during summer months, when buyers will be thinking about barbeques and children playing, the back yard can make an important impression.
If you have a pool or hot tub make sure you keep it looking clean and neat. If your lawn is looking a little bit weak, some fertilizer and watering will bring back the deep green color. Be sure you mow and edge your lawn frequently until your home is sold. Cut back overgrown shrubs to show more of the exterior of your home. It will look more tidy and also makes the yard look bigger. Fences should be in good repair, and you should consider painting them. Make sure all latches and hinges are in good working order. If you have a dog, be extra vigilant to keep the “evidence” to a minimum. You can plant a few annuals to add some instant color that looks great. If you have a patio, make sure the furniture is clean and strategically placed. Consider adding some potted plants.
In short, do everything you can to make your back yard look as inviting and large as possible. It could mean the difference between an excited buyer and one with nagging doubts!
Inspect the outside ground.
Remove any building materials, scrap wood, discarded household items, etc. from the property. Store garbage cans in the garage.
Check the home from the roof line down.
- Is the roof free and clear from obstructions.
- Are the gutters clear and neatly hung?
- Are the windows clean and free from obstructions (such as overgrown bushes or trees)?
- Are bushes, trees and shrubs neatly pruned?
Inspect the condition of the paint or siding?
- Is it time to power wash the siding?
- Is touch up paint needed?
- Is the front door in good shape?
 Do flower beds need an upgrade?
- Are plants neatly pruned?
- Is the bed free and clear of weeds?
- Is the bed properly mulched?
- Are flowers in bloom?
Keep the lawn neatly groomed.
- Is the lawn free from weeds?
- Is the lawn free from grass clippings?
- Is the lawn neatly edged?
Flowers for instant curb appeal
The experts all agree that curb appeal is one of the most important aspects to consider when selling your home. When selling, it's the appearance from the street that will very often determine whether potential buyers come in to see the inside, or never get out of their cars.
Flowers are one of the easiest and least expensive ways to make the front of your house look inviting and instantly increase the curb appeal of your home. Without any real landscaping at all, flowers can transform a rather drab and dreary looking front yard into one that looks colorful and lush. Especially during spring and summer, you should take advantage of the season by planting pots and flower boxes.
You should choose colorful flowers that will be in bloom during the time you're selling your home. Planting the flowers in planter boxes and pots is easier than planting them in the ground and lets you more easily place them where they can have the most visual impact. You don't need to have a green thumb, or spend a lot of money to get great results either. Visit your local home improvement center or nursery and they will be happy to advise you of the best flowers and plants for your purpose. You can put together several very nice planter boxes and pots of flowers for well under $100. And it's easy!
One of the nice things about using flowers in this way is that you'll see the results immediately. And so will buyers visiting your home
The Kitchen
Many experts recommend that you focus on the kitchen first when preparing your home for sale. For many potential buyers, the kitchen is the most important room in the house. Since the kitchen has the power to make or break an offer, you should do everything you can to enhance it before showing your home to buyers. And, most experts agree that next to painting, improvements in the kitchen are the most profitable. Remember though, money you spend here is a cost of selling; you don't want to do a full remodel, but rather take some affordable steps to show what you have in the best possible light.
Start by creating space. You want the kitchen to look large, light and roomy. Clear the counters of all clutter. Take everything you can out of drawers and shelves and move it to storage. You can almost count on buyers opening your drawers and shelves when they come to see your home. What you want them to see is space, and plenty of it, not your old pots and pans.
Consider paint. Paint is always the most profitable improvement. A fresh coat of light, neutral color paint on your kitchen walls will make them look spotless and new. Exactly the look you want.
Pay particular attention to the sink. It should be absolutely free of stains and of course there should be no leaks or drips! If your faucet looks old and dated, consider replacing it with a new one, it will go a long way towards improving the look of the whole kitchen, for very little money.
Counter tops. If your counter tops are looking old and tired, you should consider new ones. Remember to stick with neutral colors though.
Freshen up the cabinets. Replacing the cabinets is expensive and probably doesn't make sense. But you can paint them, or put new, modern looking pulls on them for very little money and give them a fresh look.
In short, buyers will be quick to notice any shortcomings in your kitchen. So you want to do everything you reasonably can to freshen up your kitchen and give it a new open large look.
Make sure your home is easy to show!
To get your home sold quickly, it’s important that other agents in the area show it to as many potential buyers as possible. The first thing a good agent will do when working with buyers is talk to the buyer and learn what kind of home they are looking for. Then the agent will search all the available homes for those most closely matching what the buyer wants.
Next, the agent puts together a list of the best matches to go show to the buyer. When a busy agent is compiling a list of homes to show a buyer, the agent will naturally tend to show those houses that are easiest to gain access to first. Many homes on the market have “lock boxes” on them. The lock box is a device which holds a key to the home, that only qualified local agents can access. Homes that are listed as being “lock box, no appointment needed” will get shown more often than homes listed as “agent has key, call for appointment”. If at all possible, you should let your agent put a lock box on your home for easier showing.
If you can’t do a lock box, you need to be sure that you make it as convenient and easy as possible for other agents to show your home. If they call, do whatever you have to do to accommodate letting them show your home to buyers on their schedule. If you don’t, the agent will probably show the buyer other homes, and if that buyer makes an offer on one of them, you’ve just lost a great opportunity.
It’s best if you can leave when the agent and buyer arrive to see your home. Buyers won’t feel comfortable with you there, and it could sour an otherwise good impression.
Should you paint?
There are many factors involved in marketing and selling your home. You can't control most of them. The curb appeal of your home plays a big role in the sales process, and it's one of the things you can have direct control over. You'll never get another chance to make a first impression of how your home looks from the street. If your home exterior needs new paint, potential buyers might not even get out of their car to come in and look. Putting fresh paint on your home, both on the outside and the inside, is usually the one thing you can do that pays off the fastest. You'll get more buyers looking, and they'll like what they see more, translating into a better chance for a quick offer at a higher price.
Try to stick with light, neutral colors. These seem to resonate best with buyers. A fresh coat of light beige on interior walls will freshen up your home and make it more marketable.
Simply put, new paint is usually the most profitable improvement you can make when getting your home ready for sale. So unless your paint is already in like new condition, you probably should paint.
|
